In what amounts to yet an additional co-branding marketing kerfuffle, Philips and O’Neill have teamed up on a group of four of so-called permanent headphones. The Stretch headphones (pictured) are the toughest of a garland, assembled from an ultra-durable, temperature-resistant, and awesome-sounding element called TR 55LX which boasts the surface softness 6 times greater than the polycarbonate things found in many headphones. The Snug array boasts “bold graphics” and can overlay prosaic, while a in-ear Covert buds brings an iPhone controller. Last, as well as apparently least, is the “in vogue” Specked with mixed free connective tissue. Amazing. All have been said to have been tested by a “toughest O’Neill group riders.” As proof, O’Neill is trotting out Jeremy Jones, Mark Mathews, as well as Ane Enderud to foster the new gear, presumably because they wish to and not because they are contractually thankful underneath the terms of their respective high-paying sponsorships. Needless to contend, these headphones aren’t for you if you don’t know who these people are or you miss a frail hipster ego compulsory to wear them. No prices were announced, but you can expect them to match a “reward” description when these arrive for sell in Europe as well as the US sometime this month.

We did give Stretch the go for a quickie ears-on, as well as overtly, whilst the cloth connective tissue was a nice hold as well as they do seem to be super rugged, we’d cite which a team paid the bit more attention to a sound quality than a finish.Philips as well as O’Neill Stretch and Snug press pics

Philips O’Neill The Stretch hands-on

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TESTED ON ANIMALS: PHILIPS AS WELL AS O’NEILL TEAM UP TO LAUNCH NEW RANGE OF PERMANENT HEADPHONES

Berlin, Germany – Two pioneers of lifestyle innovation, Philips as well as O’Neill, have assimilated forces to launch the line of headphones written to ward off the rigors of an active lifestyle: the brand-new premium line of Philips | O’Neill Headphones gives you long-lasting durability and finish joy so you can enjoy the music which fuels you each day, for as long as you want, no matter what you put them through.

The tall opening Philips | O’Neill Headphones were tested upon a toughest O’Neill team riders and specifically written around a demands of those who live life to the fullest. They will never let you down, wherever you take them or however energized a sounds or movement they accompany.

The Philips | O’Neill Headphone pickup features four different styles, each utterly unique as well as elementary in pattern, nonetheless means to withstand the challenges of the most energetic active lifestyle.

Inspired by the heavy-duty materials as well as styling of wetsuit materials, The Stretch headphones – a toughest in the new line-up – deliver tall opening. Both stroke as well as tall stress-crack resistant, it retains coherence as well as strength for the total brand-new level in headphone resilience. Made of TR55LX, an ultra durable as well as temperature-resistant material, The Stretch keeps up with even the many fervent lifestyles. Even in impassioned conditions which leave alternative headphones disposed to repairs or disaster, The Stretch endures with the aspect hardness 6 times larger than a polycarbonate ordinarily used in most headphones, and which becomes brittle as well as breaks in subzero temperatures. The outcome? The Stretch maintains the toughness as well as continuance, either you’re in a many extreme conditions – be it a hottest place upon earth or a coldest meridian down to -250C temperatures.
All models in a Philips | O’Neill Headphones operation offer something for the most active as well as toughest lifestyles. The Snug indication does it all in character: the set of imposing flat-folding, headphones which broach perfect fit as well as tune with bold graphics. The in-ear selection includes The Covert, the discreet blossom with deceptively absolute sound stroke and iPhone carryout, whilst The Specked includes the operation of 3 distinguished colored in-ear buds, with tough nonetheless stylish tangle-free cords for longer listening experiences.

Nick Andrews, senior executive, Consumer Marketing at Philips, comments: “This range realizes the synergies of Philips’ simplicity and creation as well as O’Neill’s set of core values formed around the judgment of creation in character as well as record. Our brand-new headphones are totally formidable in their continuance – since they’ve been tested upon the exam animals: a toughest O’Neill riders, the many uncompromising and adventurous boarders around.”

Eppo van Berckelaer, Global Marketing Director during O’Neill, said: “O’Neill as well as Philips share a prolonged as well as successful story of product innovation, working to create products that concede people to get a most out of their lives. Knowing how critical music is to a lives of the consumers, I right away encourage everybody to get out there and test the headphones for themselves.”

The Philips | O’Neill campaign will be spearheaded by selected O’Neill team riders, including 9-time Big Mountain Rider of a Year Jeremy Jones, intrepid big call surfer Mark Mathews as well as two-time Freeride World Tour Champion Ane Enderud. As 3 of their sports’ toughest as well as many enduring champions, these riders have put a headphones to a ultimate test in a context of their own unique and perfectionist lifestyles.

In further to launching during IFA, a headphones will be showcased during the Deeper film premiere debate in October as well as November. Guests at these events will be treated to the headphone-enabled ‘Deeper Listening Experience’ in Amsterdam, Los Angeles and New York City during a screening of Jeremy Jones’ groundbreaking freeride snowboarding film.

The brand-new Philips | O’Neill Headphones will be available at sell stores throughout Europe as well as the USA from September 2010.

Visit www.philips.com/TestedOnAnimals for some-more information on Philips Accessories as well as a new Philips | O’Neill Headphones.

Visit www.oneill.com/TestedOnAnimals for some-more information on O’Neill Accessories and the brand-new Philips | O’Neill Headphones.

For a latest headlines and disdainful background stories on Philips Audio as well as Video products, gratefully follow Philips Pulse (http://pulse.philips.com).

Visit www.ifa.philips.com for some-more report on Philips at IFA.

For serve information, gratefully hit:
Pijke Oostra
Philips Consumer Lifestyle
Tel: + 31 (0) 2059 78793
E-mail: [email protected]

About Royal Philips Electronics
Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is the diversified health as well as well-being company, focused on improving people’s lives by timely innovations. As the world personality in healthcare, lifestyle and lighting, Philips integrates technologies and pattern into people-centric solutions, formed on elemental patron insights and the brand guarantee of “sense as well as simplicity”. Headquartered in a Netherlands, Philips employs about 116,000 employees in some-more than 60 countries worldwide. With sales of EUR 23 billion in 2009, the association is a market personality in cardiac caring, strident care as well as home healthcare, appetite efficient lighting solutions as well as brand-new lighting applications, as well as lifestyle products for personal well-being as well as wish with clever leadership positions in prosaic TV, masculine shaving as well as grooming, moveable entertainment as well as verbal healthcare. News from Philips is located during www.philips.com/newscenter.

About O’Neill
O’Neill, the strange Californian roller, snow as well as lifestyle code, was founded in 1952 when the young man named Jack O’Neill took his unstoppable passion for surfing as well as used it to beat Mother Nature at her own diversion. Pioneering the world’s first neoprene wetsuit, Jack had successfully found a way to extend his roller sessions in a bone-chilling breaks of Northern California. He opened up a garage doors to his initial surf emporium in Santa Cruz soon after. While most things have changed given those common beginnings, Jack’s initial prophesy of producing functional and innovative boardriding products continues to lie at a core of everything the association does. O’Neill’s set of core values – creation in character and record – has seen a brand persevere itself wholeheartedly to a expansion of movement sports. From a initial ever neoprene wetsuit as well as roller leash, to a world’s initial stitchless boardshorts as well as range of groundbreaking wearable wiring, O’Neill’s suggestion of innovation will regularly drive a company forwards. Today, O’Neill can be found a universe over. In hold with the abounding heritage as well as the universal stoke of boardriding enlightenment, O’Neill will always be committed to progressing which expansion as well as growing its reputation as one of a world’s leading girl lifestyle brands.

Via Engadget