A miss of surprise isn’t indispensably a bad thing. It seems a most appropriate bullet points of Olympus’ CES unveils have been leaked in some approach, figure, or form, but that doesn’t lead astray from the quality. There is, in actuality, the 12.3 megapixel COOP E-PL2 with the new “wordless autofocus” lens which should transparent a air the bit when shooting 720p HD video. The E-PL1 follow-up additionally has brand new beautiful filters with fine-tuned adjustments, face / eye showing, TENDER support, an ISO range up to 6400, a 3-inch LCD, SDXC container, as well as the second era appendage port compatible with both previous E-PL1 dongles and brand new ones similar to a MAL-1 macro spotlight or a PENPal Bluetooth transfer. That MSC lens, too, is concordant with various “affordable” acclimatisation lenses (fish eye, wide-angle, macro). Look for this physique and lens kit after this month for the cold $599.

The alternative Olympus shooter creation its away around a rumor mill, a 10 megapixel XZ-1 (also due out in January), is the pretty engaging device. Though not utterly a Micro Four Thirds (that Zuiko lens is firmly merged, it boasts full primer controls (including focus), 4x visual wizz, RAW await, an SDXC slot 720p 30fps HD video, a 3-inch OLED shade, as well as support for peripherals similar to an outmost mic as well as electronic viewfinder — as well as it’s flattering light, to foot. We got only the short possibility to play around with it though walked away strong impressed with what we saw. The only locate is which $499.99 cost tag, that we do understand for the pricing though would additionally lamentation not forking over a additional Benjamin for something some-more versatile similar to a E-PL2.

Hold on, we’ve got 3 slot shooter subcategories to prove. There’s a $139.99, 14 megapixel VG-120 budget camera due out in January, with 5x optical zoom, 720p video, as well as the 3-inch LCD. The waterproof / shockproof / freezeproof TG-310 and TG-610 are entrance in February with a 14 megapixel sensor, 720p video as well as a 3D photo mode ($199.99 as well as $299.99, respectively). Lastly, a 14 megapixel SP-610 far-reaching point of view ultra wizz also boasts 3D photo mode, along with the 22x zoom — which one’s noted $229.99 for open 2011. Okay, right away that we have all that out of the way, enjoy the hands-on shots as well as press imagery below, as well as a tome of press releases after a break.
Olympus CES 2011 hands-on: E-PL2, XZ-1, and more!

Olympus E-PL2 press photos

Olympus XZ-1, SP-610, TG-310, TG-610, and VG-120 press photos

Show full PR textPOWERFULLY ELEMENTARY OLYMPUS PEN® SYSTEM GROWS WITH SMART ENHANCEMENTS AND BLUETOOTH® CAPABILITY:
A OLYMPUS PEN E-PL2 CAMERA

Enhance Your High Definition Videos and Stills with
Movie as well as Still Compatible Lens Technology, New Live Guide II,
More Robust Art Filter Effects as well as a New Range of Accessories

CORE HOLLOW, Pa., January 5, 2011 – Today Olympus announces a new strenuously elementary COOP E-PL2, the fourth generation of the award-winning as well as pioneering Olympus PEN family of compact transmutable lens digital cameras. Known for pro quality, point-and-shoot simplicity as well as high-definition video, a COOP E-PL2 continues a COOP family’s bequest of simple pattern, intuitive interface as well as Digital Single Lens Reflex (DSLR) image quality. The new camera also expands your beautiful intensity with Live Guide II, new in-camera creative facilities, brand new auxiliary lenses, a brand new Close-Up Spotlight accessory (MAL-1) and a brand new Olympus PENPal™ Bluetooth appendage. Capturing extraordinary still images and HD video only got a lot more fun. Further proof that Olympus lets you capture it all.

Outstanding Features:
• MSC Lens – a brand new Movie & Still Compatible (MSC) ED m14-42mm f3.5/5.6 zoom lens (28mm-84mm homogeneous facilities a high-speed, wordless autofocus during still shooting and high definition (HD) video capture;
• New 3″ 460,000 dot LCD – for splendid as well as easy picture combination;
• Live Guide II – preview HD video as well as still picture goods on a E-PL2′s high-resolution LCD shade to grasp the perfect outcome facilely;
• Art Filter Variations as well as Enhancements — select from dissimilar art filter looks to expand your creative horizons or overlay dissimilar art filters to emanate something brand new, right away with full manual carry out;
• ISO 6400 – take good low-light photos with a camera’s increasing ISO attraction;
• New Ergonomic Body Design – shoot stills and videos absolutely with a some-more ergonomic hold as well as updated button chain and functionality for ease of use; as well as
Face Detection with iDetect – an extraordinary brand new duty creates it easier to constraint the suggestion of your subject, automatically creation the person’s eye the focus indicate of a picture. The E-PL2 further reduces a possibility of confused subjects in images by noticing up to eight faces, tracking them inside of the picture area, as well as automatically focusing and optimizing bearing for pointy portraits.

At an affordable $599.99 with a new MSC ED m14-42mm f3.5/5.6 zoom lens (28mm-84mm equiv.), the 12.3 megapixel ergonomically-designed E-PL2 is undiluted for everybody from beginners, who wish to enhance their beautiful horizons, to gifted photographers who enterprise high-quality formula without a distance as well as weight of the traditional DSLR.

“The innovative PEN E-PL2 is designed to go with you as well as grow with you – it’s the total compact multimedia package,” pronounced Katie Roseman, product executive, Olympus Imaging America Inc. “We’ve stretched everything though a distance of the camera. Live Guide II, new art filter variations as well as enhancements for present gratification, 3 converter lenses as well as MAL-1 close-up spotlight will all assistance grow your beautiful potential, while a Olympus PENPal lets you send images true from a camera to your intelligent phone for amicable sharing.”

New Lens Optimized for Video and Image Stabilization for Every Lens
The E-PL2 comes with the brand new Movie & Still Compatible (MSC) ED m14-42mm f3.5/5.6 wizz lens. This new kit lens has the well-spoken, wordless and uses a discerning inner focus mechanism to make it exceptionally fast and nearly wordless when recording high-definition film. The M.Zuiko Digital MICRO Four Thirds® lenses have been written to be some-more compact and portable, just like the E-PL2 itself. In addition to a kit lens, choose from a ED m17mm f2.8 lens (34mm homogeneous, a super wide-angle zoom ED m9-18mm f4.0-5.6 lens (18-36mm equivalent), the high-power far-reaching to telephoto zoom ED m14-150mm f4.0-5.6 lens (28-300mm homogeneous, a far-reaching wizz ED m40-150mm F4.0-5.6, or the super telephoto ED m75-300mm f4.8-5.6 (35mm homogeneous 150–600mm).

If you’re looking for even some-more options, the MMF-2 Four Thirds™ System Lens Adapter creates the E-PL2 compatible with all Olympus Zuiko® Digital Specific lenses and alternative Four Thirds System lenses from Sigma, Panasonic and Leica. Olympus OM film-based lenses can be trustworthy to the E-PL2 with a MF-2 OM Lens Adapter, and third-party adapters have been developed for lenses from most other manufacturers.

New Live Guide II for Stills and Movies
The COOP E-PL2′s Live Guide II takes the E-PL1′s renowned Live Guide interface for stills and expands it to preview effects for HD videos. Live Guide takes a guesswork out of good photography as well as videography by previewing effects at a hold of a button. Want more clear or muted tone in your shot? Want warmer or cooler tone? Want a brighter or darker theme, or the crook or softer background? Or maybe you wish to capture a fast-moving action of your theme with a small artistic blur, or maybe freeze a movement? Simply select Live Guide and turn the circle on a back of a camera to slip by numerous detailed and videographic goods. Make adjustments as well as watch a LCD as the goods are done live – before the image is prisoner! Don’t be concerned about guidance technical things like f-stops, shiver speed and white balance; jump right in by component, adjusting bearing and more prior to the shot is taken.

Seeing a results before gnawing the picture or shooting a video ensures you have been removing a formula you want, and it will change a approach you make use of your camera. Shooting Tips are also accessible with Live Guide, so you can leave the primer at home.

Limitless Creativity with New Art Filter Variations as well as Enhancements
Olympus pioneered easy-to-use in-camera art filters for still images captured inside the E-System DSLRs as well as was a initial company to offer a capability to request art filters to HD video recordings captured with a PEN E-P1 camera. The E-PL2 facilities 6 art filters: Pop Art, Soft Focus, Grainy Film, Pin Hole, Diorama, as well as Dramatic Tone. For the initial time, the E-PL2 additionally facilities art filter variations as well as enhancements to showoff your creativity as well as enhance the intensity results. Give your images the dissimilar look by choosing from 6 art filters. Overlay an art effect over an original image with or without an art filter. Shoot a nightfall with Pop Art and then supplement a Pin Hole Effect. Take a portrait in Grainy Film and then add a funky art support. The possibilities are limitless.

Whatever you emanate, it will be easy to arrangement on the big screen. When you’re ready to share your work, only block a E-PL2′s camera into any tall clarification television (HDTV) using the camera’s HDMI output with an discretionary HDMI cable (sold separately) and uncover it off from the joy of your vital room.

HD Videos as well as HDMI Control for the Home Theater Experience
The E-PL2 shoots beautiful 720p HD video, so you’ll regularly constraint the moments you cherish in transparent, frail high-definition during the touch of the symbol. With HDMI Control, playback is additionally the breeze. You’ll be a strike of the celebration or any family eventuality when you proudly arrangement your shining images as well as movies on HDTVs. Simply connect the camera to an HDTV with an optional HDMI wire. With HDMI Control, you can use your HDTV’s remote to carry out playback functions as well as navigate a camera’s menus from a joy of your couch.

New Optional Accessories for Every Shooting Challenge
Along with a E-PL2, Olympus unveils 5 new accessories to serve enhance what you can do with COOP cameras.

• Add-on Conversion Lenses – Olympus has three new affordable as well as compress acclimatisation lenses which mountain on a new MSC ED m14-42mm f3.5/5.6 wizz lens to serve expand what you can do with a E-PL2:
o Fish-eye Lens Converter (FCON-37): captures the distorted hemispherical picture covering 120° – to generate thespian shots as well as edges that wrap around a support of your picture;
o Wide-angle Lens Converter (WCON-37): enables the user to capture a broader shot, for e.g., to embody more people in the sketch. It dramatically alters the proportions of tighten and apart subjects. Subjects close to the lens appear much larger, whilst subjects in a background appear smaller – creating the dynamic sense of abyss; as well as
o Macro Lens Converter (MCON-58): Enables the user to capture fascinating close-ups from as small as 24cm. away from a subject (depending on the lens in use). The MCON-58 is additionally concordant with a ED m14-150mm f4.0-5.6 lens (28-300mm homogeneous, ED m40-150mm F4.0-5.6, as well as ED m75-300mm f4.8-5.6 (35mm homogeneous 150–600mm) for close focusing shots.
• Macro Arm Light (MAL-1) – Not a single, but two bright LED lights – each upon the finish of its own entirely stretchable steel arm as well as powered by a camera. Both arms magnify up to 17cm. from a neat as well as slender unit mounted upon the camera’s Accessory Port. For macro shots or attractive close-ups of small items or for online auctions, a MAL-1 is preferred for getting the lighting only right.
• PENPal – A neat communication section for storing up to 2600 images as well as transferring them around wireless Bluetooth to alternative Bluetooth-enabled devices, such as the mobile phone, PERSONAL COMPUTER or even an additional PENPal-equipped camera. From there it’s easy to share them with friends in online communities or around e-mail.

In further to these accessories, a E-PL2 is concordant with the optional VF-2 detachable electronic viewfinder, that provides 1.15x magnification and the 100 percent margin of perspective with pointy fortitude, lightness as well as contrast, as well as the optional SEMA-1 external microphone adapter set for those who want to constraint extended audio with any microphone which has a 3.5mm block. These optional accessories simply slip into the camera’s appendage pier as well as hot shoe.

In-camera Image Stabilization which Supports the Wide Range of Lenses
Olympus has Image Stabilization built right into the body of the E-PL2. This means which any lens (MICRO Four Thirds, Four Thirds as well as any third-party lens) attached to a E-PL2 will broach blur-free images thanks to three modes of in-body Image Stabilization which automatically recompense for camera shakeup, including in low-light situations or when sharpened without the tripod.

Achieve More with Automatic Features Including New iDetect
The E-PL2 facilities Face Detection with a new Eye Detection function called iDetect to make it simpler to capture a spirit of your subject. This underline automatically creates the person’s eye the focus indicate of a image. The E-PL2 serve reduces a possibility of blurred subjects in images by noticing up to 8 faces, tracking them within a image area, as well as automatically focusing and optimizing bearing for pointy portraits. In further, the E-PL2 has the accumulation of programmed technologies to free you up to focus upon your theme instead of the camera settings.

• 22 Scene-Select Modes — from portraits to sunset shots, a E-PL2 is equipped with 22 Scene-Select modes for effortless picture receiving, together with Fireworks, Sunset, Children, Macro as well as Panorama, to name the couple of. Capturing pleasing portraits is easy with a ePortrait mode which enables you to smooth your subject’s mettle. There are even 3 stage modes that have been specific to shooting with a new conversion lenses to optimize a opening of those lenses;
• Intelligent Auto (iAuto) Mode — when you don’t want to make use of the scene-select modes, a iAuto mode automatically identifies what you’re shooting as well as adjusts settings to safeguard you capture a most appropriate result for each situation you confront;
• In-Camera Panorama — constraint three images as well as stitch them together to create one amazing, seamless breathtaking picture. Or make use of a enclosed OLYMPUS [ib] software to stitch up to 10 images together for a idealization panorama; as well as
• iEnhance — with this mode the comfortable yellow as well as orange colors of the sunset have been heightened to the dramatically lifelike tone that’s truer to what you see with the naked eye. iEnhance is available in any mode, and automatically engages when regulating iAuto to heighten tone in any theme.

Large Sensor for Excellent Image Quality
The E-PL2 features a vast picture sensor identical to the a single inside a top of a line Olympus E-System cameras. The usually disproportion in between this sensor and what a pros make use of is which this big sensor is inside a much not as big body of a E-PL2. This high-performance 12.3-megapixel Live MOS Sensor (eight times incomparable than the normal point-and-shoot camera sensor) delivers excellent dynamic range, accurate tone fidelity, as well as the state-of-the-art amplifier circuit to revoke noise and capture excellent image sum in both highlight as well as shadow areas.

True-to-Life Color
The E-PL2′s Live MOS picture sensor is complemented by Olympus’ TruePic™ V Image Processor, which produces clear as well as full of color photos regulating all a pixel report for any image to yield a best digital images probable. The image processor is remarkable for correct healthy color, true-to-life strength tones, shining blue skies and accurate tonal countenance; it additionally offers a maximum ISO sensitivity of 6400, to reduce image noise in photos shot during higher ISO settings, enabling good results in low-light situations.

World-renowned Dust Reduction System
The Olympus dust rebate scheme is an industry first and the proven technology. You don’t have to be concerned about dirt spots upon your sensor ruining the perfect image each time you shift lenses. Spend more time sharpened with a E-PL2 and reduction time worrying about dirt with a superior dirt rebate system producing spot-free photos with the exclusive Supersonic Wave Filter, the law ultrasonic technology which silently vibrates to mislay dust as well as alternative particles from the front of the picture sensor. Dust will no longer get in between you as well as the good shot.

Flash Alternatives for Everyone
For low-light sharpened situations photographers can name a built-in peep or select an optional external unit. Wireless peep carry out is additionally possible with the E-PL2, creation customized lighting set-ups an easy being.

Underwater Housing for Aquatic Adventures
The new camera’s compact design makes it a perfect messenger for all of your dive trips. Olympus has written the law underwater case for the COOP E-PL2, the PT-EP03, that is waterproof to a abyss of 40 meters (approximately 130 feet). With the permanent, high-quality polycarbonate construction, this Olympus housing protects the camera from water while also cushioning it from knocks as well as bumps on land. The housing enables viewing from either the camera’s LCD screen or an discretionary electronic viewfinder. Use up to dual UFL-2 underwater peep units via fiber optic wire with the case’s flash connectors. A non-removable front lens port accommodates multiple MICRO Four Thirds lenses.

Availability
The Olympus E-PL2 Kit will be accessible in January 2011. It includes the E-PL2 Body, M. ZUIKO MSC DIGITAL ED m14-42mm f3.5/5.6 Zoom, USB Cable, Video Cable, Li-Ion Battery Pack (BLS-5), Li-Ion Battery Charger (BCS-1), Shoulder Strap, OLYMPUS [ib] program CD-ROM, Manuals and Registration label.

U.S. Pricing / Product Configurations
E-PL2 Body with MSC M. ZUIKO DIGITAL ED m14-42mm f3.5/5.6 Zoom Lens
Estimated Street Price: $599.99

Journalists meddlesome in more information, examination units and high-resolution images of a Olympus COOP E-PL2 camera as well as PEN lenses as well as accessories should hit Jeff Hluchyj, Mullen Public Relations, 617-226-9939, [email protected], or Jennifer Colucci, Olympus Imaging America Inc., 484-896-5719, [email protected], or revisit the Olympus website: http://www.getolympus.com.

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a pointing record leader, conceptualizing as well as delivering award-winning products for consumer and veteran markets.

Olympus Imaging America Inc. functions collaboratively with the customers and the ultimate primogenitor association, Olympus Corporation, to develop new thing technologies with revolutionary product design as well as functionality which enhances people’s lives each day. These include:

• Digital Cameras
• Professional and Interchangeable Lens System Cameras
• Related Underwater Products as well as Accessories
• Digital and Microcassette Recorders
• Digital Media
• Binoculars

Olympus Imaging America Inc. is obliged for sales in a United States, Canada, Mexico, the Caribbean, as well as Central as well as South America. For some-more information, visit: www.olympusamerica.com.Show full PR textOLYMPUS X FACTOR:
FORMULATING A BRAND NEW MULTIPLY OF COMPRESS CAMERA

Dim a Lights and Get Ready to Shoot Brilliant Still Images as well as HD Videos
With the X-tremely Bright, X-tremely High-Quality XZ-1

CENTER VALLEY, Pa., January 5, 2011 – On a heels of a PEN® transmutable lens digital camera series, Olympus takes their compact digital cameras to the X-treme with the introduction of an ultra-compact flagship camera as well as first of a new series, a XZ-1. Developed for the photographer or fan who is looking for a idealization high-quality, high-performance reward compress camera, a XZ-1 offers all of this, and more without sacrificing picture quality. Never fear a dark with a XZ-1′s super-bright built-in Olympus iZUIKO lens – the first built-in Zuiko® lens on a compress digital camera. The X-factor that achieves this category-defying quality: A multiple of 3 state-of-the-art features: a X-tremely vast, super-sensitive CCD sensor, a X-tremely quick TruePic™ V picture processor as well as the X-tremely bright, fast f1.8-2.5 iZUIKO digital lens. Further explanation that Olympus lets you constraint it all.

“The XZ-1 facilities one of the world’s brightest built-in lenses upon a digital compact camera to capacitate you to fire high-quality still images and HD videos in any shooting surroundings, together with formidable low-light conditions,” pronounced Katie Roseman, product executive, Olympus Imaging America Inc. “This camera will give you a versatility needed to take upon any plea but weighing you down.”

Outstanding facilities:
• X-factor Style – full primer controls in a slim, in vogue pocket-sized camera;
• X-ceptional Image Quality – the range of new facilities suggest higher image quality, together with 10 megapixel CCD sensor with the TruePic™ V Image Processor to produce sharp photos;
• X-cellent Low-Light Performance – iZUIKO f1.8-2.5 6.0-24mm lens for softened sharpened in low-light scenarios, enhancing picture clarity and drastically shortening grain. Also featuring Dual Image Stabilization as well as an AF Illuminator to maximize opening in low-light settings; and
• X-treme Creativity -The XZ-1 offers six Art Filters, any of which uses dissimilar settings to create incredible photographic effects which would differently require additional lenses, filters or formidable modifying. Additionally, the Live Guide on-screen environment offers discerning tips for sharpened dissimilar subjects (kids, pets as well as flowering plants, for e.g. assists a photographer with some of the more formidable in-camera settings (aperture, shiver speed as well as bearing compensation, for example.

X-factor Style
Whether you’re an gifted Digital Single Lens Reflex (DSLR) or COOP shooter who wants the second smaller camera for trips as well as nights out, but sacrificing image peculiarity or performance, or a aspiring fan who is ready for a higher-powered camera, a brand new smart XZ-1 has a features you need for high-quality images. With its skinny, tasteful matte black body, you’ll be inconspicuous while you make use of a XZ-1 to take vehement photos and videos in a shadows at a marriage accepting. The XZ-1′s body is tiny sufficient to easily fit in your slot, nonetheless feels plain in your hands as well as you can easily take it with you everywhere.

X-ceptional Image Quality
Whether component still images or HD videos, photographers will appreciate a XZ-1′s pointy 3.0-inch OLED guard to support as well as show off still images as well as High Definition (HD) movies in minute 720p. The LCD displays 610,000 dots in vivid color, reproduces colors as well as shades some-more fairly with deeper black tones and consumes reduction power. The monitor additionally provides the wide-viewing point of view ensuring that images can be stoical from even a most obscure angles. A brand new striking interface makes it simpler to read text as well as find a settings you need upon a fly, as well as Live Control enables discerning operation allowing you to shoot photos while observation a goods upon a camera’s LCD.

Shooting video is as easy as ever with a new Olympus XZ-1 camera. The camera captures all a movement in frail 720p HD video during 30 frames-per-second. The XZ-1′s easy-to-reach jot down button upon the behind of a camera body makes recording videos the zephyr. If you’re about to snap a print and you realize the video would constraint a suggestion of a stage even better, simply press a jot down symbol as well as instantly you’re capturing videos! Easily toggle back and forth in between capturing stills as well as videos by regulating your index finger to press the shutter symbol or your thumb to press a jot down button. Having a capability to fire still images and videos opens up the universe of imaging possibilities.

The XZ-1 pairs the tall sensitivity 10 megapixel CCD sensor with a TruePic™ V Image Processor to furnish clear and colorful photos using all a pixel report from each picture to yield the most appropriate digital images probable. The image processor is noted for correct healthy tone, true-to-life strength tones, brilliant blue skies and accurate tonal expression; it additionally lowers image noise in photos shot during aloft ISO settings (ISO 100 to ISO 3200), enabling good results in low-light situations.

The XZ-1 additionally offers a advanced primer controls which gifted photographers expect from digital SLR cameras. Shoot full primer, and additionally with a control ring around a front of a lens as well as the circle controller upon a behind, a XZ-1 gives evident entrance to a most critical primer settings like ISO, aperture as well as shiver speed to have it easy to regulate a camera on a pierce. Three levels of bearing control using a neutral firmness (ND) filter distributes light offering larger coherence to shift a aperture and bearing time in different situations while allowing a photographer to take a most appropriate picture in any condition.

X-cellent Low-Light Performance
The iZUIKO f1.8-2.5 6.0-24mm (28-112mm equivalent point of view of view in 35mm cameras) digital lens is a newly-developed 4x compress chronicle of a mythological, high-quality ZUIKO digital lenses featured with Olympus DSLRs. With a smallest orifice of f1.8 during wide-angle as well as the maximum aperture of f2.5 at telephoto, this lens boasts super-fast shutter speeds for sharp, low-light images. This orifice range additionally allows photographers to take portraits that prominence a subject by defocusing a credentials, the capacity which is not routinely possible in compress cameras. The lens is specifically designed for transparent, high-quality photographic opening.
Apart from a speed of the f1.8 lens, a camera’s low-light mode automatically adjusts the ISO attraction up to ISO 3200 to take pointy, full-resolution photos in dim places. The camera’s iAuto mode automatically detects low-light scenes and adjusts a ISO thus for a most appropriate image peculiarity. The camera also features an AF illuminator to make it elementary to focus in low-light locations. The XZ-1 additionally facilities a low-light mode for even quicker entrance to maximize low-light situations.

If you’re going to an dusk at a entertainment, the XZ-1 additionally offers Dual Image Stabilization to serve assure you’ll get the shot you want while land the camera. Mechanical Sensor-Shift Image Stabilization compensates for camera transformation in low-light conditions when shiver speeds have been slower whilst Digital Image Stabilization freezes a action with tall ISO sensitivity as well as fast shutter speeds that forestall becloud images mostly caused by the relocating subject.

The XZ-1 has an easily accessible built-in pop-up peep to illuminate low-light subjects, revoke red-eye and fill in dark areas. The camera additionally is compatible with a operation of optional external flashes, including a Olympus FL-14, FL-36R as well as FL-50R, so you can dynamically control lighting as your photography skill sets grow.

X-treme Creativity
Olympus pioneered easy-to-use in-camera Art Filters for still images captured inside its E-System DSLRs as well as was a first association to offer a capability to request Art Filters to HD video recordings prisoner with a COOP cameras. The XZ-1 features six Art Filters that photographers can request to still images as well as HD video: Pop Art, Soft Focus, Grainy Film, Pin Hole, Diorama and Dramatic Tone. You even can create an in-camera slideshow that mixes still images, movies as well as sound. The camera incorporates 5 kinds of background music as good as slideshow control functions, together with still picture fade-in/out, tune recording volume as well as background song volume adjustment.

The XZ-1′s Live Guide interface simplifies great photography and provides a formula you enterprise at a hold of a button. Want more clear or muted tone in your shot? Want warmer or cooler color? Want a brighter or darker subject, or the sharper or softer credentials? Or maybe you want to constraint a fast-moving movement of your theme with a small artistic blur? Simply select Live Guide as well as press a up as well as down arrows upon a behind of a camera to slip through numerous photographic effects. Make adjustments and watch the LCD as the effects have been made live – prior to the picture is prisoner!

X-cessorize
To enhance the camera’s versatility, a XZ-1 includes an appendage pier so photographers can attach optional accessories like a SEMA-1 outmost microphone adapter, the VF-2 electronic viewfinder or the newly introduced MAL-1 Macro Light. These optional accessories simply slip into the camera’s appendage pier as well as prohibited shoe.

The brand new camera’s compact pattern makes it a undiluted companion for all of your dive trips. The PT-050 underwater case has been customized for the Olympus XZ-1 as well as is waterproof to a depth of 40 meters (approximately 130 feet). With the permanent, high-quality polycarbonate building a whole, this Olympus housing protects the camera from water whilst also cushioning it from knocks as well as bumps on land.

The XZ-1 creates pity your content easier than ever. Just bond it to your HDTV with an discretionary HDMI wire as well as make use of your HDTV’s remote to control playback functions as well as navigate the camera’s menus from a joy of your couch.

Colors as well as Availability
The Olympus XZ-1 comes in black as well as white as well as will be available in January 2011. It includes a XZ-1, USB Cable, Video Cable, Li-Ion Battery Pack, Li-Ion Battery Charger, Shoulder Strap, OLYMPUS [ib] program CD-ROM, Manuals and Registration card.

U.S. Pricing / Product Configurations
XZ-1 Street Price: $499.99

Journalists meddlesome in more report, examination units as well as high-resolution images of a Olympus XZ-1 and accessories should hit Jeff Hluchyj, Mullen Public Relations, 617-226-9939, [email protected], or Jennifer Colucci, Olympus Imaging America Inc., 484-896-5719, [email protected], or revisit the Olympus website: http://www.getolympus.com.

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is the pointing technology personality, designing as well as delivering award-winning products for consumer and veteran markets.

Olympus Imaging America Inc. functions collaboratively with its clientele as well as its ultimate parent company, Olympus Corporation, to rise breakthrough technologies with revolutionary product pattern as well as functionality that enhances people’s lives every day. These include:

• Digital Cameras
• Professional and Interchangeable Lens System Cameras
• Related Underwater Products and Accessories
• Digital and Microcassette Recorders
• Digital Media
• Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For some-more report, revisit: www.olympusamerica.com.Show full PR textNEW OLYMPUS VG-120™: TINY, STYLISH BODY + SMART FEATURES + LOW PRICE = LARGE TIME IMAGING FUN

More Megapixels, Impressive Zoom Power, 720p HD Video, as well as Large 3.0-inch LCD Display Add Up to the New Level of Potential for Everyone!

CORE VALLEY, Pa., January 5, 2011 – Today Olympus reveals an idealization value with the key of the Olympus VG-120™, a initial in a brand new line of pocket-friendly, creativity-enabling, as well as budget-conscious cameras directed during photographers of all ages as well as experience levels. This smart, portable point-and-shoot camera offers implausible new facilities that let you constraint it all.

The worth begins with an considerable underline set that includes: 14 MP, 5x wide-angle optical wizz lens, 720p HD video capture, as well as a large 3.0-inch LCD to capture as well as examination your images. Add pocketable portability, Digital Image Stabilization, AF Tracking, and the shot-enhancing Magic Art Filters. Top this multiple off with an affordable cost point ($139.99) and you have a multi-function camera in a slim body which distant surpasses other models in the category.

High-Definition with High Impact: 720p HD Video
A picture is value a thousand difference. So what do 30 frames per second say when shot in beautiful HD? Extend your creativity with the choice of capturing a movement as it happens as well as seeing it unfold all over again – upon your television shade or upon YouTube®. The VG-120 shoots gorgeous 720p HD creation every day the movie day. Playback is additionally the zephyr. Gone are a days of friends and family huddling around the little LCD to see the cinema you only snapped.

See a Whole Picture upon an Extra-Large 3.0-inch LCD Display
Composing your shot has never been simpler. With an extra-large, 3.0″ arrangement, component that undiluted shot is the zephyr. See what you’ve been blank with smaller displays! This large, frail 230,400-dot LCD creates it a wish to share shots on a mark with family and friends.

Frame Your Work Before You Frame Your Work: 14 Megapixels and 5x Wide Zoom
Forget post-edits with the VG-120. Simply wizz in and crop right in the camera to support your shot perfectly the first time. With a 26mm wide-angle lens and 5x wizz, get closer to a action than ever prior to. 14-megapixels ensures that any shot will look beautiful, even when printed poster-size.

Express Your Inner Artist with Magic Filters
The VG-120 is versed with in-camera Magic Filters that capacitate users to enhance as well as customize images as they’re being prisoner. Have more fun and coherence but costly and time-consuming computer program.

The Magic Filters embody:
• Pop Art – enhance and saturate colors to emanate vivid, high-impact cinema that express the joyful, lightsome feeling of a Pop Art character of the 1960s;
• Pin Hole – reduce the peripheral lightness of an image as though it were shot by a pin hole, connecting a spectator closely with the subject at a core;
• Fish-Eye – obey the wide-angle of a fish-eye outcome lens by taking intensely far-reaching, hemispherical images as well as magnifying the center of the support;
• Soft Focus — encloses the forehead of an picture in peaceful, pastel colors with the soothing, elegant focus; identical to goods completed in the studio.
• Drawing – spin your picture into the blueprint outline for young kids to tone.
• New! Sparkle – fire photos with the luxurious feel of added twinkling lights; and
• New! Punk – emanate two-tone images full of stone and roll suggestion.

Digital Image Stabilization to Eliminate Blurry Images
The VG-120 features Digital Image Stabilization (DIS) to capture crisp, transparent cinema. By boosting the camera’s ISO attraction as well as shiver speed, DIS freezes the movement as well as provides probably blur-free images, even when you or your theme is moving.
Easier Group Shots with Face Detection!
Wedding, birthday and family reunion group shots have never been simpler with Face Detection. The VG-120 detects up to 16 faces inside of a support as well as automatically focuses and optimizes exposure to constraint sharp, shining portraits and group shots.

Intelligent Auto Thinks for You
With the Intelligent Auto Mode in the VG-120, your camera knows as well as it automatically identifies what you have been shooting (i.e., Portrait, Night + Portrait, Landscape, Macro as well as Sports) as well as adjusts a camera’s settings to constraint a most appropriate quality results. Anyone has a capability to burst into this discerning as well as hassle-free underline that does a thinking for them as well as produces implausible images.

Lock Onto a Action with AF Tracking
AF Tracking record thatch on your fast-moving theme and continuously adjusts focus and lightness. This enables you to keep fast-moving, indeterminate subjects like tiny children as well as pets in focus for a perfect shot.

Perfect Fix In-Camera Editing
Olympus’ Perfect Fix feature offers quick solutions for unanticipated picture quality issues, that may be caused by several inauspicious conditions. Lighting Fix can be used to adjust any underexposed areas as well as Red-Eye Fix can be used to revoke a goods of red-eye sometimes caused by the approach flash. Additional in-camera editing functions can be fast accessed right in a camera by the hold of the symbol; facilities available embody resizing as well as pleat.

High-Quality Stylish Cameras in the Range of Colors
Your creativity is not limited to only what’s in a camera. The VG-120 will be available in 3 colors – silver, black, as well as red – to fit anyone’s character.

Sharing is Caring: SD Compatibility
With SD compatibility, a VG-120 allows users to share their work simply by SD-compatible computers, digital design frames and HDTVs.

OLYMPUS [ib] Software Makes it Even Easier to Share as well as Print Your Photos
All Olympus digital compress cameras now suggest the new OLYMPUS [ib] photo organizing and modifying software. It includes photography workflow, browsing, modifying and unique print organizing functions. You can organize photos by chairman with involuntary face-recognition record, by place with a map-tagging duty, or by eventuality. All report will be tagged in each photo’s interpretation. You can then simply upload images to a integrated online service, [ib upon the net], to share and backup photos, as well as order prints as well as print sell. The name [ib] stands for image bridge, because the program is written to emanate the bridge to help you get images from your camera to services where you can do some-more with your photos.

Availability
The Olympus VG-120 will be accessible in January 2011. It will boat with the Lithium Ion Battery, USB Cable, Audio/Video Cable, Wrist Strap, Instruction Manual, Warranty Card as well as OLYMPUS [ib] program.

U.S. Pricing / Product Configurations
Estimated Street Price:
VG-120 – $139.99

Journalists interested in some-more report, examination units and High-Resolution images of a Olympus VG-120 should contact Geoff Brownell during Mullen Public Relations, 617-226-9947, [email protected], or Jennifer Colucci, Olympus Imaging America Inc., 484-896-5719, [email protected], or revisit a Olympus website: http://www.getolympus.com.

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision technology personality, conceptualizing and delivering award-winning products for consumer and veteran markets.

Olympus Imaging America Inc. functions collaboratively with its customers and the idealization primogenitor association, Olympus Corporation, to rise breakthrough technologies with revolutionary product pattern as well as functionality that enhances people’s lives every day. These embody:

• Digital Cameras
• Professional and Interchangeable Lens System Cameras
• Related Underwater Products and Accessories
• Digital and Microcassette Recorders
• Digital Media
• Binoculars

Olympus Imaging America Inc. is obliged for sales in the United States, Canada, Mexico, a Caribbean, and Central as well as South America. For more information, revisit: www.olympusamerica.com.

GO THE STRETCH WITH THE
OLYMPUS SP-610UZ 22X WIDE-ANGLE ULTRA-ZOOM

Expand Your Creative Horizons with Magic Filter HD Video,
3D Photos, and In-Camera Panorama with New S-series UZ

CENTER HOLLOW, Pa., January 5, 2011 – Olympus currently unveils a full-featured SP-610UZ, the lightweight, 22x wide-angle ultra-zoom camera with HD Video capacity, delivering the distinguished strengths of this pioneering family of cameras: worldly long-zoom, go-anywhere photography. The SP-610UZ packs fun features and superb picture quality in the user-friendly camera, on condition that serve proof which Olympus lets you capture it all.

Whether sharpened wildlife, a propagandize performance or a soccer diversion, consumers want absolute zooms without a bulk. The all-black SP-610UZ comes packaged with the accumulation of facilities that broach a superior imaging knowledge far as well as far-reaching:

• New Magic Filters – have it possible to create special artistic goods in still images and/or cinema directly in a camera;
• HD Movie & HDMI™ Control – high-definition video (HD video) delivers the broadcast-quality film experience when played behind upon an HDTV;
• 3D Photo Mode – captures two shots of the stage from dual dissimilar angles to create still photos which can be viewed with the added fad as well as realism of 3D.
• Eye-Fi™ Card Compatibility – enables involuntary wireless uploading of images to a website or PERSONAL COMPUTER of your preference;
• In-Camera Panorama – offers quick and easy scenery shots; as well as
• AF Tracking – marks a relocating theme automatically as well as keeps it in focus for optimal picture quality.

“The brand new SP-610UZ combines a zoom power which has made Olympus ultra-zooms important with fully involuntary controls preferred for pledge photographers seeking to capture it all at the touch of the symbol and in-camera Magic Filters for artistic carry out in a moveable physique” says Jennifer Schmell, product manager, Olympus Imaging America Inc. “The 22x wide-angle visual wizz upon the SP-610UZ is an ascent to the SP-600UZ, that supposing the 15x wide-angle wizz. We’re continuing to pull the boundaries of what camera optics as well as program can do for the consumer.”

Ultra-Powerful Zoom in the Stylish Package
The SP-610UZ packs a 22x wide-angle visual wizz lens into the compress, easy-to-hold body. With an f2.8 (Wide) / f5.6 (Tele) wide-angle lens on condition that a equivalent of the 28-616mm focal length, users can get closer to a movement with zoom performance comparable to which of a 500mm equivalent telephoto lens for Digital Single lens Reflex (DSLR) cameras. The wide-angle lens makes it easy to take the picture of the complete track, whilst a absolute wizz lets you focus on your the one preferred player. Whether capturing fast-action, life’s everyday snapshots or HD videos, this S-series camera provides a flexibility to get a job done similar to never before.

Express Your Inner Artist with New Magic Filter Movie
The SP-610UZ is versed with in-camera Magic Filters which capacitate users to enhance as well as customize images as they’re being prisoner. Have some-more fun as well as get some-more coherence but costly and time-consuming computer software. Magic Filter Movie is the brand new feature that allows you to apply Magic Filters to your high-definition cinema, receiving them to the brand new turn of artistic countenance.

The Magic Filters for stills as well as HD movies include:
• Pop Art – raise as well as saturate colors to emanate clear, high-impact cinema that demonstrate a joyful, lighthearted feel of a Pop Art style of a 1960s;
• Pin Hole – revoke a marginal lightness of an picture as yet it were shot by a pin hole, connecting a spectator intimately with the subject during the center;
• Fish-Eye – obey a wide-angle of the fish-eye lens by taking extremely far-reaching, hemispherical images and magnifying a center of the support;
• Soft Focus – encloses a forehead of an picture in peaceful, delicate color colors with the soothing, elegant focus; similar to effects completed in the studio;
• Drawing – turn your image into the sketch outline for young kids to tone;
• New! Watercolor – renovate your images with the finish like that of watercolor paintings;
• New! Sparkle – fire photos with the luxurious feel of wink lights; and
• New! Punk – create two-tone images full of rock-and-roll spirit.

HD Videos and HDMI Control for a Home Theater Experience
The SP-610UZ shoots beautiful 720p HD video, so you’ll regularly capture the moments you delight in clear, crisp high-definition at a touch of the symbol. With HDMI Control, playback also is a zephyr. Gone have been a days of friends and family huddling around your camera’s little LCD to see the pictures and cinema you just captured. Now, you’ll be the strike of a party or any family eventuality when you proudly arrangement your shining images as well as cinema on high-definition televisions. Simply bond the camera to an HDTV with an discretionary HDMI™ cable. With HDMI Control, you can make use of your HDTV’s remote to control playback functions as well as navigate a camera’s menus from a joy of your cot.

New 3-D Mode
Now you can supplement even more dimension to your photographs by sharpened energetic 3D photos in any mode from macro to landscape. Recreate the clarity of depth similar to which of the strange scene. Simply name the 3D Photo shooting mode, recover the shutter for your first shot, solemnly vessel until the camera automatically takes the second image from the somewhat dissimilar perspective. The 3D interpretation is processed in-camera ensuing in an .MPO file, a concept attention 3D format for easy arrangement upon 3D televisions or laptops.

Share Images Instantly with New Eye-Fi Card Compatibility
Ready to upload as well as share your party images live as they happen? The SP-610UZ is concordant with an optional Eye-Fi SD label, adding Wi-Fi capability so you can automatically upload images to your mechanism as you take them. Be a life of a amicable media party by uploading your shots right away.

New Large High-Resolution LCD
The SP-610UZ boasts the splendid, 3.0-inch LCD monitor, an ascent over the prototype, the SP-600UZ (2.7″ LCD). Ideal for observation, composing as well as sharing all your the one preferred images and HD videos.

Cut Out a Blur with Dual Image Stabilization
Dual Image Stabilization combines two technologies – Mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization – to yield a single absolute anti-blur solution for capturing good images whether a photographer or a theme is moving. Olympus’ automatic Sensor-Shift Image Stabilization keeps images pointy by adjusting a inner picture sensor to compensate for camera transformation, even in low-light conditions when shutter speeds have been slower. Additionally, Digital Image Stabilization freezes a movement with high ISO sensitivity as well as fast shiver speeds to forestall becloud images mostly caused by a relocating theme.

Broaden Your Horizons with In-Camera Panorama
The places you can take the SP-610UZ-national parks, weddings, sporting events or city streets-are locations where you wish to capture as most of the stage as you can. In-Camera Panorama mode creates it possible by capturing 3 images as well as stitching them together to create a single amazing breathtaking picture. Simply press a shutter symbol and slowly vessel across the scene. The second as well as third images will be captured automatically and stitched together with a initial image – ensuing in a single seamless panorama-size picture. To create a ultimate panorama, consumers can make use of a OLYMPUS [ib] Software to stitch up to 10 images together.

Easier Group Shots with Face Detection!
Wedding, group shots as well as family reunion photos have never been simpler with Face Detection. The SP-610UZ detects up to 16 faces within a support as well as automatically focuses as well as optimizes exposure to constraint sharp, shining portraits as well as organisation shots. Even some-more conspicuous, a SP-610UZ comes equipped with Beauty Mode. Designed to hold up the appearance of your subject’s skin as the photo is prisoner, enhancements which typically would obligate retouching in the graphics editing program.

Lock Onto a Action with AF Tracking
AF Tracking technology thatch focus upon your fast-moving theme – everything from residence cats to Siberian tigers – and invariably adjusts focus as well as brightness. This enables you to keep quick-moving and indeterminate subjects like kids as well as pets in focus for a undiluted shot. There’s even two newly designed “Pet Modes” for animal lovers, charity a ability to commend a faces of the accumulation of breeds of both cats and dogs.

Intelligent Auto Thinks for You
Taking the moonlit wander upon a beach? Intelligent Auto Mode automatically identifies what you have been shooting (i.e., Portrait, Night + Portrait, Landscape, Macro or Sports) as well as adjusts the camera’s settings to constraint the most appropriate extravagant formula. Amateurs can burst into this discerning as well as hassle-free underline that does a meditative for them as well as produces incredible images.

New TruePic™ III+ Image Processor Delivers Superior Quality as well as Performance
Whether you are globetrotting or in attendance a sporting event, a SP-610UZ offers the 14-megapixel sensor, enabling consumers to grasp consistently pointy as well as clear images when producing large-format prints or cropping/enlarging the apportionment of a print. Olympus grown the exclusive TruePic III+ Image Processor for the demanding opening of DSLRs and has migrated the record to a S-series cameras for extraordinary picture quality. Olympus’ extended TruePic III+ Image Processor produces crystal clear photos regulating all the pixel report for any print to broach well-developed distinctness with more correct colors, true-to-life flesh tones as well as faster estimate speeds. TruePic III+ additionally captures crisp, transparent photos at tall ISO settings, that are traditionally compared with augmenting sound or producing grainy photos.

OLYMPUS [ib] Software Makes it Even Easier to Share as well as Print Your Photos
All Olympus digital compact cameras now suggest a brand new OLYMPUS [ib] print organizing as well as editing software. It includes photography workflow, browsing, editing as well as singular photo organizing functions. You can organize photos by person with involuntary face-recognition technology, by place with a map-tagging duty, or by eventuality. All information will be tagged in any photo’s data. You can then easily upload images to the integrated online assistance, [ib upon a net], to share and backup photos, as good as order prints and print merchandise. The name [ib] stands for image bridge, since a program is written to emanate a bridge to assistance you get images from your camera to services where you can do some-more with your photos.

SD Compatibility
Olympus’ brand new open 2011 digital compress cameras have SD compatibility for up to 32 gigabytes of genius.

Availability
The SP-610UZ will be available in February 2011. The SP-610UZ includes 4 customary AA-size Dry-Cell Batteries. The camera also includes the Neck Strap, WIN/Mac USB cable, Audio/Video cable, Manual, Warranty Card as well as OLYMPUS [ib] software.

U.S. Pricing
SP-610UZ Estimated Street Price: $229.99 (U.S.)

Journalists meddlesome in some-more information, review units, product specifications as well as high-resolution images of a brand new SP-610UZ should hit Jeff Hluchyj, Mullen Public Relations, 617-226-9939 or [email protected], or Jennifer Colucci, Olympus Imaging America Inc., 484-896-5719 or [email protected] or a Olympus Web site: www.getolympus.com.

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is the precision record leader, designing as well as delivering award-winning products for consumer and veteran markets.

Olympus Imaging America Inc. works collaboratively with the customers as well as the ultimate primogenitor association, Olympus Corporation, to develop new thing technologies with revolutionary product pattern as well as functionality which enhances people’s lives each day. These embody:

• Digital Cameras
• Professional Digital Interchangeable Lens System Cameras
• Related Underwater Products and Accessories
• Digital as well as Microcassette Recorders
• Digital Media
• Binoculars

Olympus Imaging America Inc. is obliged for sales in the United States, Canada, Mexico, a Caribbean, and Central as well as South America. For some-more report, visit: www.olympusamerica.com.

ROUGH AS WELL AS READY: NEW OLYMPUS DIFFICULT TWIN
CONSTRAINT ALL A MOVEMENT WITH EASE

Waterproof Shockproof and Freezeproof Cameras Tackle All of Life’s Moments with HD Video, AF Tracking, In-Camera Creative Filters as well as New 3D Mode

CORE HOLLOW, Pa., January 5, 2011 – Olympus, well known for the robust line of ruggedized digital cameras currently has added the new Olympus TG-610 and TG-310 Waterproof, Shockproof as well as Freezeproof models. They setup upon a Tough series’ reputation of delivering extraordinary images whilst fast impassioned expeditions and bland adventures, including life with kids.

The brand new Tough cameras are Waterproof (to 16 feet for a TG-610 as well as 10 feet for a TG-310), Shockproof (to 5 feet) as well as Freezeproof (to 14 degrees Fahrenheit) to broach amazing images even when you take them to extremes. Beyond their permanent exteriors, a TG-610 as well as TG-310 broach higher picture peculiarity interjection to 14 megapixels, high-definition (HD) video, wide-angle optical zoom lenses (5x on a TG-610 and 3.6x upon the TG-310) and twin image stabilization. The cameras come in a accumulation of colors to complement your own particular character.

Whether at a internal pool, the tropical reef or a ski slopes, consumers wish a camera tough enough for life’s thrills. The brand new Tough cameras come packed with the accumulation of brand new features which deliver the worry-free make use of, anytime, anywhere.

• HD Movie & HDMI Control – high-definition video (HD video) delivers a broadcast-quality film experience when played behind upon a high-definition radio (HDTV);
• 3D Photo Mode – captures two shots of a scene from two different angles to create still photos that can be noticed with a added fad as well as realism of 3D;
• Eye-Fi Card Compatibility – allows automatic wireless uploading of images to the website or PERSONAL COMPUTER of your choice;
• New Magic Filters – make it possible to emanate special inventive goods in still images and/or movies without delay in a camera;
• In-Camera Panorama – offers discerning as well as easy panorama shots; as well as
• AF Tracking – marks a moving theme automatically as well as keeps it in focus for optimal picture peculiarity.

“Because life’s an adventure, you need a camera that’s difficult enough to have a tour with you,” pronounced Jennifer Schmell, product manager, Olympus Imaging America Inc. “When you’re swimming with the dolphins, the absolute underwater functions like Underwater Snapshot Mode and Underwater HD Movie in 3D will safeguard that your outing is more memorable than ever before.”

HD Videos and HDMI Control for a Home Theater Experience
The TG-610 and TG-310 fire gorgeous 720p HD videos above and below the water’s aspect, so you’ll regularly constraint the moments you delight in transparent, crisp high-definition at the touch of the symbol. With HDMI Control, playback is additionally the breeze. Gone have been a days of friends as well as family huddling around your camera’s little LCD to see the pictures as well as cinema you only prisoner. Now, you’ll be the strike of a celebration or any family eventuality when you proudly arrangement your brilliant images and movies upon high-definition televisions. Simply bond the camera to an HDTV with an optional HDMI wire. With HDMI Control, you can use your HDTV’s remote to carry out playback functions as well as navigate a camera’s menus from the comfort of your couch.

New 3-D Mode
Now you can supplement even more dimension to your photographs by sharpened energetic 3D photos in any mode from macro to landscape, as well as even under h2o. Recreate a clarity of depth similar to that of a original scene. Catch the shot of your friends jumping into the h2o as well as view it in 3D. Simply select a 3D Photo Mode on possibly your TG-610 or TG-310, recover a shutter for your initial shot, and solemnly vessel until a camera automatically takes a second image from the somewhat dissimilar perspective. The 3D interpretation is processed in-camera ensuing in an .MPO file, a universal attention 3D format for easy arrangement on 3D televisions or laptops.

Share Images Instantly with New Eye-Fi Card Compatibility
Ready to upload and share images of your adventures live, as they occur? The TG-610 and a TG-310 are compatible with Eye-Fi SD cards (sold alone adding Wi-Fi capacity to the camera enabling you to automatically upload images to your mechanism as you take them. Share your pictures of sandcastles right from the beach by uploading your shots immediately.

New High-Resolution Display for High-Definition Video
Whether component still images or HD videos, photographers will appreciate the pointy 3.0-inch HyperCrystal III scratch-resistant LCD guard on a TG-610. The LCD boasts 920,000 dots, creation it one of the top resolution screens in any digital compress camera. It reproduces colors as well as shades more fairly with deeper black tones, whilst immoderate less energy. The wide-viewing angle enables you to view small sum clearly, even in clever sunlight. See which fish you just caught obviously in a LCD without glisten.

Express Your Inner Artist with New Magic Filter Movie
The TG-610 and TG-310 have been equipped with in-camera Magic Filters that enable users to enhance and customize images as they’re being captured. Have more fun as well as get more flexibility but costly as well as time-consuming computer program. Magic Filter Movie is the absolute brand new underline which allows you to request Magic Filters to your high-definition movies to take them to the new turn of artistic expression as well as put you in a director’s chair.

The Magic Filters embody:
• Pop Art – raise and saturate colors to emanate vivid, high-impact pictures which demonstrate the joyous, lighthearted feeling of a Pop Art character of the 1960s;
• Pin Hole – reduce a peripheral brightness of an picture as yet it were shot by a pin hole, joining a spectator closely with the subject at the core;
• Fish-Eye – obey a wide-angle of the fish-eye lens by taking intensely wide, hemispherical images as well as magnifying the core of the frame;
• Soft Focus – encloses a foreground of an picture in gentle, delicate color colors with a soothing, elegant focus; identical to goods completed in a college of music;
• Drawing – turn your picture into a sketch outline for young kids to color;
• New! Watercolor – renovate your images with the finish like which of watercolor paintings;
• New! Sparkle – fire photos with a luxurious feel of added twinkling lights; as well as
• New! Punk – emanate two-tone images full of rock as well as hurl suggestion.

Point-Dunk-and-Shoot with Powerful Underwater Functions
The TG-610 as well as TG-310 cameras can perform as good in a h2o as they do upon land since their lightweight, rugged exteriors have been suited with interior rubber gaskets and o-rings to seal out a elements. The TG-610 can venture 16 feet underwater, whilst a TG-310 can dive 10 feet underwater. The inclusion of 4 preset underwater stage modes in the TG-610 and one in a TG-310 have these cameras perfect to play in a h2o right along with you. They also capture HD cinema with audio even in 3D as well as underneath h2o – undiluted for bringing back memories which other cameras would skip. The TG-610 even comes with Automatic Underwater White Balance, eliminating a need to regulate white change under h2o, the Macro LED, a convenient duty for capturing close-ups in dim places as well as an Underwater 3D Movie duty. Both cameras feature the water-repellent lens cloaking to forestall water droplets from forming upon the lens, enabling you to get crystal-clear shots no matter how soppy the shooting environment. To go even deeper, the discretionary underwater case for a TG-610 (PT-049) enables photographers to explore a erotically appealing universe underwater up to 131′.

Wide-Angle Optical Zoom Captures It All
The TG-610 has a 5x wide-angle optical wizz (28-140mm equivalent in 35mm photography), and TG-310 has a 3.6x wide-angle visual wizz (28-102mm homogeneous, preferred for shooting assorted journeys such as camping, hiking, rock climbing, mountain biking, skiing or simply your family vacation.

Nothing Can Shock These Tough Cameras
Taking lots of photos is the vital part of any vacation, though it’s no fun to lug around the digital camera if you are constantly disturbed which it competence mangle. The TG-610 and TG-310 can ward off a 5-foot drop, thanks to their shock-absorbing record, which minimizes the stroke on the lens and circuitry, so they’ll take some-more penalty. These vacation-ready digital cameras can take a beating as well as keep up with only about any active lifestyle. There’s no need to think twice about bringing it along upon the mountaineering trek or vouchsafing the kids take the couple of pictures during the picnic. Even for shots during the beach or capturing the wonder of sea life while snorkeling.

Don’t Fear a Frost with these Freezeproof Cameras
Whether you’re cruising the Alaskan ice mainroad in the snowmobile or building a snowman in your backyard, the new TG-610 as well as TG-310 can still perform when a temperature dips good below frozen (14 degrees Fahrenheit; -10 degrees Celsius). Enjoy consistently sharp as well as vivid high-resolution images in frozen situations where most traditional cameras would fail.

Fight a Blur with Dual Image Stabilization
Dual Image Stabilization combines two technologies – Mechanical Sensor-Shift Image Stabilization as well as Digital Image Stabilization – to provide a single powerful anti-blur resolution for capturing good images either the photographer or a subject is relocating. Olympus’ Mechanical Sensor-Shift Image Stabilization keeps images pointy by adjusting a internal image sensor to compensate for camera transformation, even in low-light conditions when shiver speeds are slower. Additionally, Digital Image Stabilization freezes a movement with tall ISO sensitivity as well as fast shiver speeds to forestall blurry images often caused by the moving subject.

Can’t Hide with Face Detection!
Portrait as well as group shots have your vacation photos live over the short event, and with Face Detection you’ll constraint even the many bashful kin. The TG-610 and TG-310 can acknowledge up to 12 faces within the frame and automatically focuses as well as optimizes exposure to constraint sharp, shining portraits as well as organisation shots. Even more conspicuous, the TG-610 as well as TG-310 come equipped with Beauty Mode. Designed to touch up a coming of your subject’s skin as a print is captured, enhancements that typically would necessitate retouching in a graphics modifying module.

AF Tracking for Friends and Man’s Best Friend
Whether you’ve got skiers or surfers in your sites, the AF Tracking record upon the TG-610 as well as a TG-310 thatch your subject in focus and continuously adjusts focus as well as lightness either you or your subject is relocating, and is undiluted for unpredictable situations similar to photographing skiers upon the mountain, pleasant fish whilst snorkeling or young kids during play in a backyard. There’s even dual newly designed “Pet Modes” for animal lovers, offering a capability to recognize a faces of a variety of breeds of both cats as well as dogs.

Tough Cameras, Not Tough to Use
Skating at night? You won’t be the final a single upon a ice interjection to Intelligent Auto Mode. It automatically identifies what you have been sharpened (i.e., Portrait, Night + Portrait, Landscape, Macro and Sports) as well as adjusts the camera’s settings to capture a most appropriate quality formula. Amateurs can burst into this quick and hassle-free underline that does a meditative for them and produces implausible images.

Broaden Your Horizons with In-Camera Panorama
You take a TG-610 as well as TG-310 to places where you wish to constraint as most of the scene as you can. In-Camera Panorama mode makes it easy by capturing three images as well as stitching them together to create a single extraordinary panoramic design. Simply press a shutter symbol as well as slowly vessel opposite a stage. The second and third images will be prisoner automatically as well as stitched together with the initial image – ensuing in a single seamless panorama-size picture. To create a ultimate scenery, consumers can use the OLYMPUS [ib] program to stitch up to 10 images together.

New TruePic™ III+ Image Processor
Olympus grown its exclusive TruePic III+ image processor for the perfectionist performance of digital SLR (single lens automatic cameras. Olympus’ extended TruePic III+ Image Processor produces crystal-clear photos using all a pixel information for any picture to broach higher design quality with some-more correct colors, true-to-life strength tones and faster processing speeds. TruePic III+ additionally captures frail, transparent images during high ISO settings, which are traditionally compared with increasing picture sound or producing grainy photos.

OLYMPUS [ib] Software Makes it Even Easier to Share as well as Print Your Photos
All Olympus digital compact cameras right away offer a new OLYMPUS [ib] print organizing as well as editing program. It includes photography workflow, browsing, modifying and singular print organizing functions. You can organize photos by person with involuntary face-recognition technology, by place with the map-tagging duty, or by event. All report will be tagged in each photo’s interpretation. You can afterwards simply upload images to the integrated online assistance, [ib upon a net], to share and backup photos, as well as sequence prints as well as photo sell. The name [ib] stands for image bridge, since a software is written to emanate the overpass to assistance you get images from your camera to services where you can do some-more with your photos.

SD Compatibility
Olympus’ brand new spring 2011 digital compress cameras suggest SD capacity for up to 32 gigabytes of capacity.

What Color Fits Your Adventuresome Personality? Tough Cameras in a Range of Colors
The Tough cameras come in the variety of colors: a TG-610 in black, red as well as silvery as well as the TG-310 in blue, orange, red, silver as well as white – to fit everyone’s character.

Availability
The TG-610 as well as TG-310 will be available in February 2011. They boat with the wrist tag, WIN/Mac USB wire, audio/video cable, Li-Ion rechargeable battery, manual, guaranty label as well as OLYMPUS [ib] program.

U.S. Pricing
TG-610 Estimated Street Price: $299.99 (U.S.)
TG-310 Estimated Street Price: $199.99 (U.S.)

Journalists interested in some-more information, examination units, product specifications and High-Resolution images of a brand new Tough cameras should hit Jeff Hluchyj, Mullen Public Relations, 617-226-9939 or [email protected], or Jennifer Colucci, Olympus Imaging America Inc., 484-896-5719 or [email protected] or a Olympus Web site: www.getolympus.com.

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision record personality, conceptualizing and delivering award-winning products for consumer as well as professional markets.

Olympus Imaging America Inc. functions collaboratively with the clientele and the idealization parent association, Olympus Corporation, to develop new thing technologies with revolutionary product design as well as functionality that enhances people’s lives each day. These embody:

• Digital Cameras
• Professional Digital Interchangeable Lens System Cameras
• Related Underwater Products as well as Accessories
• Digital and Microcassette Recorders
• Digital Media
• Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, a Caribbean, and Central and South America. For some-more report, visit: www.olympusamerica.com.

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