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SteelSeries launches campaign to raise funds for earthquake victims in Japan
It has been 10 days since the tragic events in Japan. The whole world responded to help those affected by this terrible tragedy. SteelSeries company is also actively involved in charity and arranges a fundraiser to needy families. SteelSeries will sell a 25% discount branded professional mouse for gamers, created based on Japanese imagery. An additional 25% will be levied to fund the Red Cross. The campaign will last throughout the world until the end of April.
Gamers get a discount on the purchase of the online store SteelSeries branding professional Pads 25% discount, with each purchase the company will deduct 25% of the value of the Japanese Red Cross.
COPENHAGEN, March 21, 2011. Company SteelSeries, a leading manufacturer of gaming peripherals, has announced the beginning of the action for gamers to raise funds in international humanitarian movement of the Red Cross to help earthquake victims in Japan. Starting today and throughout the next month with each purchase of mice from the professional branded series, which includes the SteelSeries Ikari, SteelSeries Xai and SteelSereis Kinzu, the company will transfer 25% of Cost in the Japanese Red Cross to help victims of the earthquake. However, the SteelSeries offers shoppers a discount of 25% of the price of the above products to encourage the participation of players in this campaign: http://steelseries.com/japan
"We are deeply touched to the tragic events in Japan, and we are happy that our team SteelSieres, based in Japan, is not affected. We wish all the best for all residents in areas that are touched by this tragedy", – said Bruce Hawver, CEO of SteelSeries . "We hope the international community of players will support us in fundraising or make donations to the victims by any other means."
Images of Japanese characters, Japanese culture, the popularity of gaming competitions in Japan, as well as innovation of Japanese companies that helped create the video game industry, inspired team SteelSeries to create a series of professional gaming mice. The first device was created in 2007 under the name of Ikari (fury, rage), and recently was released mouse Xai (talent). In addition to the some of the components used in these mice, made in Japan, simply because of their reliability out of competition. It is obvious that all of the above affect the choice of this particular line of products for use in this campaign.
For more information on fundraising and donationsHovan, please visit the company and the page on Facebook.